Social Media Facebook Security

These days all accounts and sites are concerned about account holder’s identity, and rightly so. It is definitely good that Social Media Network sites are having privacy protection. What do you think?

The problem comes in here: on Facebook for instance we have numerous games like Mafia Wars and others. These games require that you have lots of ‘Mafia Members’ in other words the more number of people to be your neighbors in that game. These persons need not necessarily be your ‘real friends’ you may not really know them. They are people who are helpful no doubt in your game and that is it, of course you may start to connect with them by interacting on what they may put up as posts etc. So you have rampant connections taking place in order to increase your ‘game family’.

Usually security is checked by asking certain questions that one has answered and keyed in while registering like what is your birth date or which street you stay on etc. Facebook has recently started asking you to identify the people who are on your friend list. Let me explain: you are showed random photos and you are to identify who is the person in that photo. Now probably you really never went online and checked your ‘extended gaming family’ what they are doing or how they really looked etc.

So now what takes place? You who are the real account holder when while going through this security check which is ‘mention the person in the photo’ seems to be seen as trespasser! ‘this account is not verified by you so you are not the real owner of this account!’.

What would you say to this? Did you face this?

Everything You Post On Social Media (Twitter, Facebook and MySpace) Is Not Private!

Social media (Facebook, Twitter, MySpace and many others) has forever changed the way that people communicate with friends and family near and far. On a personal note, social media has helped me keep in contact or reconnect with family and friends I haven’t seen in a long time. But for every good with anything, there is also a bad side when using social media.

Such as two students being recently expelled from school in Atlanta for posting a false comment on Facebook about their teacher being a pedophile, to people losing their jobs because of posts about their boss or employer. Colleges and employers are now checking out people on Facebook (including ALL posted pictures) to gauge their character before hiring them for a job or accepting them into their college. Law enforcement are also using Social Media for locating and apprehending people for various crimes. Social Media has also put gasoline on the fire of many relationship problems and/or divorces in the past few years.

My clients and other people have asked me all the time “Are my posts private?” And my answer is usually “Not Really”. Please allow me to explain:

1. Google and Other Search Engines will ALWAYS Locate Your Social Media Profile.

Next time you are on a computer, do this little experiment. Go to Google and type your name in the search box and single left click the “Google Search” button. Your Facebook, Twitter or any other social media profile will ALWAYS be one of the first things that shows up in Google before anything else.

2. No Matter How You Set Your Privacy Settings, Certain People With Certain Credentials Can Have Full Access To Your Profile At Any Time!

With the Stored Communications Act of 1986 – Section 2703, Paragraph (B) – Which states that a governmental entity may require a provider of remote computing service (i.e. Facebook, Twitter, etc) to disclose the contents of any wire or electronic communication. In addition, without required notice to the subscriber or customer, the governmental entity can obtain a warrant issued using the procedures described in the Federal Rules of Criminal Procedure (or, in the case of a State court, issued using State warrant procedures). This one section makes it legal for certain people to have FULL access to your social media profiles NO MATTER HOW YOU SET YOUR PRIVACY SETTINGS!

3. Plain And Simple, People WILL Talk And Gossip!

You will not believe how people are connected to each other these days. One person could connect up to five or more people in different circles, and some connections are made in ways that you may never know existed. You will clearly see this on a profile where it states that you have x amount of mutual friends, or on Twitter where the profile will say that you both follow X. And when you post something about another person, it tends to spread around and possibly back to the original partie(s) really, really fast. REMEMBER, this is the Internet, where information is created and shared by EVERYONE!

In conclusion, social media websites can be an excellent tool for communication (especially for small businesses), but before posting that negative comment, PLEASE keep in mind that major consequences and repercussions may happen to you, because of what you are about to say.

Corporate Social Media – Facebook, Twitter, LinkedIn

Facebook Characteristics.

Despite all recent changes, Facebook still remains the most used social media platform. It gives you an opportunity to create customized pages, add images and video, interact with followers and respond to their comments directly on your page. You have to make your content engaging enough to attract new followers and build a network.

– 845 million active users.

– The average Facebook user spends 20 minutes on the site per visit.

– 57% of Facebook users are women.

Facebook for corporate marketing. Make your page a place for people within your industry to “hang out” online. Use the features of Facebook’s new layout called Timeline, to highlight posts, especially those with images or promotions. If it applies to your industry, use apps to create games, sweepstakes, or contests to give users a reason to visit your page.

What to post. Industry news, office events, and things like a weekly quote are a great way to show off what you know and what you’re about. Facebook is the best place to post images and video, as they are embedded and can be previewed in your page. Images and video are a great way to encourage “likes” and attract new followers.

When to Post. Best time to post on Facebook is between 1 and 4 p.m.

Twitter Characteristics.

Twitter’s strength is in its ability to make content go viral. Even though Twitter gives you a page, engagement with your brand will be through the tweets. Each tweet is limited to 170 characters; images and video can only be linked. Twitter’s search makes it possible to track public tweets about your brand, find interesting topics or users to follow. It is easier to gain followers than on Facebook.

– Over 100 million active users.

– Over 250 million tweets posted daily.

– Female users are also prevailing.

Twitter for corporate marketing. Think of Twitter as a stream of headlines and links to articles that should give users an idea of what your tweet is about. It should be interesting enough to encourage them to click on the link, reply to you or, better to re-tweet your post. Twitter is a great place to post links to your blog, product pages, or articles that might be relevant to a given category. You want to appear in as many relevant categories as possible to increase your followers. Use hashtags (#) to categorize your tweets and make them searchable.

What to post. Links to articles you find interesting and re-tweet, or share posts from other users that are relevant and also interesting. Twitter also has a “trending topics” feature, which can show you the hashtags that are being used the most at that time. Be sure to check these often, and use those hashtags when they are related to your brand. Thanking people who follow you and re-tweet your messages is a common practice on Twitter, and a great way to initiate conversations.

When to post. Tweet your posts between 10am and 1pm for the highest click rank, especially on days earlier in the week.

LinkedIn Characteristics.

Many think LinkedIn is just a place to keep your professional resume. While that’s true, over the years LinkedIn has evolved to become a great B2B tool as well. Think of it as a round table where professionals share their knowledge. Unlike Facebook, people come here to develop a business network. Usually, people that follow your company on LinkedIn, are those that have a relevant interest in what you do.

– Over 147 million users.

– 2 new members join every second.

– 58% of users are men.

LinkedIn for corporate marketing. LinkedIn company pages are simple – a brief description, status updates, a showcase of products and a list of available job openings. You can also connect your blog RSS feed directly into the company page. LinkedIn allows you to share updates, images and video. Unlike Twitter, posts with images or video on LinkedIn have embedded thumbnails. It’s important to be selective about what you post – professionals that seek out your page come there for a certain expertise.

Groups and the LinkedIn Answers app are also great places to share your expertise and spark an interest to your profile. LinkedIn is highly ranked by Google, so this is one more way to optimize search results related to your brand.

What to post. If you have any job openings, this is the best place to post it. Otherwise, industry news, and recent blog posts are a good idea. Though most interaction with others will take place in LinkedIn Groups or in the Answers app.

When to post. Early evening, starting at around 5 or 6pm, are best for LinkedIn posts.